Loop is a club night that has permeated the club scene of Belfast. Loop continues to break the fascination with a saturated house / techno scene with good, well researched selections from everywhere else. Loop was created by local DJ’s Jamie Nevin and Jamie Nelson, promising music that has been left behind and under appreciated.
I worked with the two Jamies in bringing a new style to their club night promotional materials during their time at the menagerie, incorporating a shift in design style to a clean readable slab serif with a visual system that can’t be misinterpreted. Combining video footage and stock imagery from various sources we created a strong visual system to promote these events.