As an offshoot to well known sister restaurants Il pirata and Coppi, the feel of the brand was already well set.
The interior had a very sleek and cool, minimal interior with an open deli counter only amplifying the product and the branding and voice needed to compliment this.
Branding was kept minimal and a simple three page website was devised on wordpress with a booking space for events and private parties.
Coffee cards were printed on craft stock and reflected a less-is-more attitude to everything but the food and coffee.